Gotta love the Swiss designers Max Miedinger and Eduard Hoffmann, and bow to Linotype and Stempel type companies. Helvetica was and is also a popular choice in many corporate design marketing communication print collateral needs. It has great legibility set at a range of sizes and line lengths, and works well using tight to loose letter-spacing. If a font were a knife Helvetica would be a swiss army knife.
Some alternatives to setting type with Helvetica, some older pioneers some more recent:
Akzidenz Grotesk
Neue Haas Grotesk
Univers
FF Bau
Suisse BP Int’l
ARS Maquette
National
Chalet
Akkurat
Graphik
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